Saturday, April 23, 2016

Best Practices On Getting Represented By Art Galleries

By Ruth Parker


Aspiring artists coming from different backgrounds and applying various stylistic movements in their work all have one thing in common and that is to have their art being showcased in a gallery space. This gives them the much needed exposure to prospective collectors who can potentially purchase their work for considerable sums of money. But this is easier said than done, and if you are an artist dying to get a respectable gallery to represent you, here are some handy tips to consider.

With so many competing artists vying for attention in the market, galleries are prone to be very discriminating when it comes to choosing talents they can represent. They may announce certain mandates that aspirants have to fulfill such as knowing the best professional AV installation companies Houston. Your job, therefore, is to accomplish their prerequisites for admission.

Galleries today have a screening process where people have to present their portfolios for thorough review. As such, you have to make wise decisions on curating your body of work that will ultimately convince the panel of reviewers to take you on. Ideally, you must feature your strongest pieces that captures the elements of form, content, and artistic intention.

Do your homework and figure out if a gallery space has contact information where you may be able to reach the director. Whether you choose to reach out by phone or email, you should be straightforward and eloquent when politely requesting for a meeting. Owners or exhibitors in charge of such spaces will respond well to those who are courteous and direct with their intentions.

If you prefer a more direct approach, visiting the spaces in person is also okay and is deemed more proactive on your part. Know the schedules so you know if curators are in their offices or to avoid interrupting an exhibition event in progress. However, do not expect that you will be immediately entertained since you are likely to be set for a later appointment.

Once the gallerists are primed and ready to engage with you face to face, be considerate and show them your studio space containing your finished pieces and works in progress. Be informed that they will have a critical eye while perusing your artwork. Pay attention to what they have to say since their criticism will help improve your art and allow you to fine tune your creative process.

When in doubt, network with your fellow peers in the creative arena to see if they can refer you to someone they know. This can be particularly useful if you have a friend who is already an established artist showing in a reputable art space. These referrals are valuable since curators and auctioneers are always looking for the next big thing in the world of visual arts.

Rarely do art galleries make the first step by reaching out to the artists themselves, but when it does happen, then you must seize the bull by its creative horns. However, just because they extended an invitation does not mean you have to immediately jump on their offers. Take time to study their process and see if they are a good fit for you.

Competition is fierce and you must do everything in your power to get decent exposure. By following the advice listed here, your path to success is surely set in stone. Be bold, be brave, and be confident in your endeavors.




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